Project Description

Copy and Content for Social Media

One Cent Ween

The photo captions for One Cent Ween are light-hearted and fun, utilizing puns, wordplay, and emojis to create viewer interest.
Written for audiences of all ages, they are hashtag-heavy to draw traffic and sometimes even written from the perspective of Penny the dog.

Bluebonnet season is upon us again! 💙🩵🤍 The air in this #bluebonnet patch by our house smelled so sweet, even to mom’s basic human nose! 😋 #texasbluebonnets #texasgirl #sunsouttonguesout ...

Can we just take a moment to appreciate this superb display of arm and toe floof?? I give it a 12/10! 🙌🏻🏆🦁 #grinchfeet #hobbitarms #floofy ...

Wake me up when Valentine’s Day is over 😮‍💨✨🍾❤️🌹 #singlelife #valentinesday #unluckyinlove ❤️ Happy Valentine’s Day, y’all! 💕 ...

The Monday blues can only be cured by one thing and that thing is coffee 🙌🏻☕️🩵 #mondaymood #butfirstcoffee ...

Struttin’ into 2024 🪩🥂🍾 Happy New Year’s Eve, furiends! #NYE #newyearsameme #modelwalk #walkitlikeitalkit ...

Merry Christmas, furiends! 🎅🏻❤️✨🥂🪩🤍🎄💚 Hope you’re having a lovely day! #christmas2023 #santapaws @theholiball ...

Who else has heart eyes for Santa?! 😍🎅🏻❤️ #santababy #santapaws #omnihotels ...

Just stopping by to share a smile 💜😁💟 #wcw #boopmynose #holidaycheer ...

Penny is officially a bi-coastal ween! She grew up on the beaches of California, splashing in the #pacificocean. Six years and many vacations later, she’s finally ended up on the coast of the #atlanticocean 🌞✈️🌴 #travel #coasttocoast #sassywoof #dogfriendlytravel ...

Gobble til you wobble, y’al! 🍗🧡🌽🍂💛🥧 Happy thanksgiving from your favorite lil turkey!! #thanksgiving #talkturkeytome #gobblegobble ...

This little piggy isn’t quite sure about this costume, but she’s definitely a pig deal 🐷😒🐽 Happy Halloweenie, furiends! Stay safe out there 👻🎃 #halloween #pigpen #thislittlepiggy ...

Did you miss this derpy face?! 🤓Momager needed a little hiatus from social media but we’re baaaack!! How has everyone been? ☺️ #boopmynose ...

Come on #barbie, let’s go party! 💖👙👛✨ Comment a pink emoji down below if you plan to see the #barbiemovie! 🌸🎀💕

This picture is from @itshardbeingchula’s amazing 4th birthday pawty last year! I can’t believe I never posted it 🤦🏻‍♀️ #archives #latergram
...

Quick, Ellie Mae – #tongueouttuesday is almost over!! Stick em out 😜👅😋 #tot #cousinlove ...

Happy #pride, furiends! 🏳️‍🌈 No matter what your opinion on wieners is, we love you just the same! 😜🥳🌭

📸 Photo by @bldhtx

❤️ 🧡 💛 💚 💙 💜

#houstonpride #loveislove #dogsofpride #pridemonth #pridehouston #montrose
...

Here’s hoping your #sundayfunday has been as delicious as this paloma! 😋🍹🍊💖 #tequilamademedoit #palomamami #cheers

Get this precious #paloma toy from @hautediggitydogtoys and save using code PENNY10! 🍹🛍️
...

A little strawberry açaí refresher for your feed on this lovely Monday 😋🍓💕 Use code PENNY10 to save on the best toys from @hautediggitydogtoys 🛍️ #starbs #mondaymotivation #prettyinpink ...

Interactive Instagram Story Templates

I created several Instagram story templates, which led in large part to this account’s success. Users are able to screenshot these templates and fill them out in their own Instagram stories before sharing the blank versions with their followers. Because my username is on every single template, traffic is constantly being driven back to my page. To see the full library of One Cent Ween story templates, please click here.

Interactive Instagram story templates can be made for almost any brand, event, product, or occasion and are a fantastic way to get other users to promote your account for you. The templates I created for One Cent Ween well over a year ago are still in circulation today.

Phantom Lighting

The photo captions for Phantom Lighting are professional in nature, written with lofty, artistic language and impeccable grammar.
There are no emojis or hashtags used in the captions, which puts more emphasis on the descriptive quality of the words themselves.

How cool is this customer photo showing how a Phantom LED projector brings art alive in a dark room! What can we light for you? ...

All 16 of these Phantom LED projectors are flawlessly packed up and ready to illuminate art in their new home! #sixteencandles #bts ...

Do you have art in a small space that you’d like to make a big impact? It’s no problem for a Phantom projector!

This painting is inside the vestibule of a master bedroom – we had less than 4 feet of ceiling space to work with, but we were able to angle the beam of light onto the painting with no trouble at all!

What can we light for you?
...

Can you imagine how much spilled light would be reflected by this mirrored wall if the painting was lit by anything but a Phantom Contour projector? Our proprietary methods mask the light so that it only hits the painting and not the wall behind it. What can we light for you?

If you zoom in to the top center of this photo, you can see the recessed projector mounted into the ceiling, where it doesn’t interfere with the beauty of the chandelier.
...

Today’s #fridayfind comes to you from the lobby of the Post Oak Hotel in Houston. We love a massive statement chandelier! What can we light for you? ...

The sun may be one of the oldest and best sources of ambient illumination, but look how the targeted light of a Phantom projector brings this painting to life! Our projectors will enhance your artwork day and night. What can we light for you? ...

No more stumbling around in the dark for a midnight snack when you have Phantom’s under-cabinet LED lighting in your pantry! When can we light your pantry? Contact us today!

#pantrygoals #pantryorganization
...

How gorgeous is this wine room, basking in the glow of Phantom Lighting? Now imagine how great it will look when the homeowners fill it with their private collection! 🍷

What can we light for you?
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Bask in the glow of the intersection between cabinet and cove lighting. Phantom Lighting works with some of Houston’s top builders, designers, and architects to create stunning scenes such as this private living area in Houston’s #riceuniversity neighborhood. What can we light for you? ...

Can you spot the light source? This piece of art is illuminated against a black wall with a Phantom Remodeler LED framing projector. Our projectors are discreetly hidden in the ceiling so that you see the light, not the fixture! ...

Check out this Surface Mount projector in action – one projector is utilizing our custom cut template masking method to illuminate all six pieces of art! Our LED Surface Mount projector is perfect for vaulted ceilings or atypical installations. What can we light for you? ...

Have you been to an immersive art projection experience? Here is a photo from the Monet exhibit in Houston! Our projectors are for lighting and not motion, but we’re always amazed at the ways different types of projectors can create art! #immersivemonet ...

For today’s #fridayfind, we’re admiring this beautiful crystal chandelier in the lobby of Hotel ZaZa in Houston’s museum district. #tgif ...

Check out this beautiful home office designed by @donna_vining in River Oaks. Besides the gorgeous Phantom shelf lighting of course, the @kevinboxstudio sculpture on the desk is our favorite piece! What can we light for you? ...

Art like this needs no caption – but it does need the custom-cut glow of a Phantom optical framing projector. Our projectors include a hand cut brass template framing option for unique sculptural pieces. Can you imagine how much different this piece would look if it were washed in a big oval of light? ...

We hope your weekend is as fun and colorful as this gorgeous painting by Jim Rabby! Don’t you love how it glows in the light of a Phantom contour projector? #tgif ...

Hope your weekend’s looking up! This week’s #fridayfind comes to you from below the fantastic chandelier in the lobby of the building that houses Mister A’s Restaurant in San Diego. ...

The subjectivity of art is what makes it so fascinating to work with. Whatever feelings this painting might evoke as you walk down the stairs at night, we can all agree it looks fantastic in the glow of a Phantom contour projector! What can we light for you? ...

It’s Friday, go ahead and let your hair down! #tgif #fridayfeeling ...

Proper art lighting is the cherry on top of the design sundae – it brings together the whole room! What can we light for you? ...

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Instagram Highlight Landing Pages

Instagram profile highlights are a great place to display important information about your project or business. When you post a story on Instagram, it disappears from user view after 24 hours unless it is saved into a highlight on your profile. These highlights are displayed in tiny circles under your bio and contact information.

Highlights are also perfect for displaying additional information that you can’t fit in your bio or don’t want to display within your feed, like an FAQ or Behind-the-Scenes section. They are also a perfect location for collections of related stories, like from a company event or specific project.

I specialize in making landing pages for Instagram profile highlights containing iconography that fits seamlessly into this format. This way your audience doesn’t waste any time clicking through before they get to the information that you want them to see.